DIGITAL MARKETING

scope.

Digital marketing campaigns are an essential lever in building brand recognition and hitting target metrics within today's online and social media driven market.

solution.

Acting as lead graphic designer, I've headed the development of widely successful campaigns with official partners such as NYFW, PGA, NASCAR and more. This was achieved through the use of powerful imagery utilizing current design trends, captivating typography use and motion graphics. By combining effective graphic design with strong internal collaboration amongst copywriters and marketing team members, efficient campaigns drove higher sales and engagement.